The Kind Tide

Eco-conscious goods for ocean lovers. 100% profits to marine protection.

Featured products

🌏 About The Project

A small passion project founded by myself (Nicole), designed to give back to our planet and community. My mission is to inspire connection, kindness, and mindful living through products gentle on both people and the environment.

The Kind Tide offer's a conscious alternative to the damaging fast-fashion and chemical-laden beauty industries with sustainable apparel and plastic-free, natural everyday essentials.

At the heart of it all, a simple but important message: Be Kind to the Ocean.

Every purchase you make supports marine conservation, with 100% of profits dedicated to protecting the oceans and wildlife we cherish.

This is a brand built on good intentions, respect, and deep commitment to making a difference.

More about The Kind Tide

Creating Change Together

Your purchase helps make a difference in the world! You get to select the cause that matters most to you. Just shop as usual, and we'll give you the opportunity to choose your preferred charity during the checkout process.